ALUMNI & INDUSTRY OUTREACH

Goal

Foster community, alumni, and AFNR industry engagement through intentional outreach to increase awareness and support for AFNR education.

Objective 3.1

Michigan FFA alumni and supporters are actively engaged and connected to local and state programs.

Initiatives

Progress

Support the growth of alumni affiliation statewide.

Share alumni stories and impact messaging through quotes, profiles, and testimonials.

Expanded alumni storytelling through the "100 Stories in 100 Years" initiative

Improve systems for alumni identification and engagement.

Built a centralized volunteer system on the website to support connections with local alumni affiliates

Implement structured statewide mentorship programs connecting alumni with students.

Revitalize the Past State Officer Organization.

Identified a core group of past state officers to lead revitalization efforts

Coordinated lifetime memberships for retiring state officers through the Michigan FFA Alumni Council and local affiliates

Objective 3.2

Michigan FFA is visible and understood by community, education, and industry stakeholders.

Initiatives

Progress

Develop one-pagers and outreach tools for multiple audiences, including resources to support FFA awareness and agricultural literacy.

Encourage and support FFA presence at community, industry, and education events.

Promote brand consistency and visibility across events and online platforms while providing resources for chapters and regions to support aligned messaging and materials.

Recognize program supporters such as industry professionals, alumni, administrators, and guidance counselors.

Showcase FFA's contributions and AFNR opportunities to key audiences.

Leverage milestone moments, such as the 100th anniversary, to increase engagement.

Launched a Centennial Task Force and initiatives such as "100 Stories in 100 Years"

Objective 3.3

Michigan FFA has the capacity and infrastructure to effectively connect alumni, industry, and local programs.

Initiatives

Progress

Centralize a database or tool to connect alumni and industry professionals with local chapters to support volunteers and contest judges.

Built a centralized volunteer system on the website to support connections with local alumni affiliates

Design intentional pathways to ensure seamless transitions for seniors and recent graduates into active alumni engagement.

Engaged more than 500 State Degree recipients through outreach from the Michigan FFA Alumni Council on the value of alumni membership

Provide training and resources for chapters and regions on outreach and public relations.

Develop and provide a community engagement strategy bank for teachers to advance FFA awareness and agricultural literacy.

Increase state-level capacity through staffing and systems to strengthen communication and outreach.

Progress updates highlight new or expanded initiatives aligned with the Strategic Plan. Many ongoing programs, services, and long-standing practices continue to support these priorities but are not individually reflected here.